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Feel-good kids' jewelry, accessories and crafts inspired by the glitzy grown-up stuff, but made for play (and great for gifts)!

Our BIGGEST SALE of the year is here: use code SUPERSALE25 to get 20% off all orders, 25% off orders $150+, and 30% off orders $250+. Exclusions apply, learn more.

Mom's Makeup Play KitMom's Makeup Play Kit

Mom's Makeup Play Kit

$39
Favorite Things Earmuff Gift SetFavorite Things Earmuff Gift Set

Favorite Things Earmuff Gift Set

$114
Hanukkah Activity SetHanukkah Activity Set

Hanukkah Activity Set

$36
Cotton Candy Jeweled GlovesCotton Candy Jeweled Gloves

Cotton Candy Jeweled Gloves

$39
Strawberry Surprise Lipgloss LocketStrawberry Surprise Lipgloss Locket

Strawberry Surprise Lipgloss Locket

$35
Model Wearing Mermaid Press On Nail Kit for KidsMermaid Press On Nail Kit for Kids

Mermaid Press On Nail Kit

$34
Jungle Jeweled EarmuffsJungle Jeweled Earmuffs

Jungle Jeweled Earmuffs

$38
Disney Frozen Elsa Winter Trio Gift SetDisney Frozen Elsa Winter Trio Gift Set
Save $6

Disney Frozen Elsa Winter Trio Gift Set

$110 $116
The Super Book of GemsThe Super Book of Gems

The Super Book of Gems

$25
Gemify™ Mega Sticker BookletGemify™ Mega Sticker Booklet

Gemify™ Mega Sticker Booklet

$38
Content Block - Oprah's Favorite Things
Mermaid Makeup Play KitMermaid Makeup Play Kit

Mermaid Makeup Play Kit

$39
Lavender Dreams EarmuffsLavender Dreams Earmuffs

Lavender Dreams Earmuffs

$38
Super Gem Bingo GameSuper Gem Bingo Game

Super Gem Bingo Game

$27
Disney Moana Heart of Te Fiti Locket NecklaceDisney Moana Heart of Te Fiti Locket Necklace

Disney Moana Heart of Te Fiti Locket Necklace

$45
Days of the Week Press On Nail KitDays of the Week Press On Nail Kit

Days of the Week Press On Nail Kit

$34
Opal Gem Pal Plush Unicorn BagOpal Gem Pal Plush Unicorn Bag

Opal Gem Pal Plush Unicorn Bag

$39
Sparkle and Cherish Gemify™ Frames KitSparkle and Cherish Gemify™ Frames Kit

Sparkle and Cherish Gemify™ Frames Kit

$39
Style and Shine Gemify™ Hairbrush KitStyle and Shine Gemify™ Hairbrush Kit

Style and Shine Gemify™ Hairbrush Kit

$39
Sparkle Shell Bag CharmSparkle Shell Bag Charm

Sparkle Shell Bag Charm

$24
Mermaid Splash & Sparkle Gemify™ Sunglasses and CaseMermaid Splash & Sparkle Gemify™ Sunglasses and Case

Mermaid Splash & Sparkle Gemify™ Sunglasses and Case

$36
Lavender Luxe Winter Duo Gift SetLavender Luxe Winter Duo Gift Set

Lavender Luxe Winter Duo Gift Set

$77
Mini Vanity Gemify™ Craft KitMini Vanity Gemify™ Craft Kit

Mini Vanity Gemify™ Craft Kit

$39
Aurora Gem Pal Leopard ScarfAurora Gem Pal Leopard Scarf

Aurora Gem Pal Leopard Scarf

$38
Gloss it Fruity Lip Gloss Ring SetGloss it Fruity Lip Gloss Ring Set

Gloss it Fruity Lip Gloss Ring Set

$39
Make it Splash Mini Bead KitMake it Splash Mini Bead Kit

Make it Splash Mini Bead Kit

$22
The Super Gems Collector SetThe Super Gems Collector Set
Save $20

The Super Gems Collector Set

$176 $196
Mermaid Dreams Gemify™ Super StickersMermaid Dreams Gemify™ Super Stickers

Mermaid Dreams Gemify™ Super Stickers

$5
Sunglasses and caseGemify Sunglasses

Sparkle and Shine Gemify™ Sunglasses & Case

$36
Model showing the christmas themed sticker book for kidsChristmas themed sticker book for kids

Make It Festive Gemify™ Sticker Booklet

$15
The Dream Dress-Up Gift SetThe Dream Dress-Up Gift Set

The Dream Dress-Up Gift Set

$120
The Pretend & Play Glam Gift SetThe Pretend & Play Glam Gift Set

The Pretend & Play Glam Gift Set

$78
Lucky Clover Bag CharmLucky Clover Bag Charm

Lucky Clover Bag Charm

$24
Heartfelt Super GogglesHeartfelt Super Goggles

Heartfelt Super Goggles

$32
Make It Sweet Gemify™ Sticker BookletMake It Sweet Gemify™ Sticker Booklet

Make It Sweet Gemify™ Sticker Booklet

$15
Gloss It Rainbow Lip Gloss Ring SetGloss It Rainbow Lip Gloss Ring Set

Gloss It Rainbow Lip Gloss Ring Set

$39
Opal Gem Pal Unicorn ScarfOpal Gem Pal Unicorn Scarf

Opal Gem Pal Unicorn Scarf

$38
Hairstyle Hero Salon KitHairstyle Hero Salon Kit

Hairstyle Hero Salon Kit

$39
Cotton Candy Cozy Gift SetCotton Candy Cozy Gift Set

Cotton Candy Cozy Gift Set

$77
Mini Bead Kit Gift SetMini Bead Kit Gift Set

Mini Bead Kit Gift Set

$66
Make It Mystical DIY Bead KitMake It Mystical DIY Bead Kit

Make It Mystical DIY Bead Kit

$49
Ultimate Super Charms NecklaceUltimate Super Charms Necklace

Ultimate Super Charms Necklace

$120
Mermaid Dreams Play ShoesMermaid Dreams Play Shoes

Mermaid Dreams Play Shoes

$39
Content Block - Play Shoes Holiday
Leopard Luxe Gift SetLeopard Luxe Gift Set

Leopard Luxe Gift Set

$77
Super Sticker DIY Collage KitSuper Sticker DIY Collage Kit

Super Sticker DIY Collage Kit

$23
Self Care Nail KitSelf Care Nail Kit

Self Care Nail Kit

$38
Paint It Mermaid Mini Nail KitPaint It Mermaid Mini Nail Kit

Paint It Mermaid Mini Nail Kit

$25